Indonesia Women Empowerment Fund (IWEF) and Creatella Impact present

SheDisrupts Indonesia 2021

In partnership with Investing in Women, Moonshot Ventures, YCAB Ventures, UN Women, UNDP and Citibank

Secure seed investment from Indonesia Women Empowerment Fund (IWEF)

Unlock your potential as a woman entrepreneur

Application deadline: 11 July 2021


SheDisrupts Indonesia 2021 is a startup competition and pre-acceleration program for women entrepreneurs. SheDisrupts is fully remote and offers tools, resources and opportunities to help women participants transform their ideas into businesses that advance the economic empowerment of women in Indonesia.

Are you a disruptive entrepreneur, with a mission to drive change?

Don’t miss the chance to apply!


Photo credit: UN Women/Ariyanto Nugroho

Venture Competition



  • 100% online
  • 50+ startups invited in Round 1 and 2
  • 30 mentors
  • 10 judges
  • 1 round of 2 mentorship sessions
  • 1 pitching round


  • 100% online
  • 20 startups selected
  • 2 weeks
  • Lectures
  • Hands-on workshops
  • Mentoring

Demo Day

  • 100% online
  • 20 startups
  • Pitch to investors
  • Fast-tracked potential investments from IWEF
  • Networking

Pre-Acceleration programme

Founding Partners

For early stage social enterprises in emerging markets, committed to providing entrepreneurial innovative solutions for the achievement of SDGs by generating measurable social and environmental impact, Creatella Impact provides venture building, technology execution, mentorship, advisory support, other acceleration programmes, impact investment including financial capital, deal syndication, blended funding and diverse financial instruments.

As a Tech for Good charitable organization, Creatella Impact empowers women social entrepreneurs to leverage the ICT-driven innovations and digital transformations to become more efficient and competitive, seize new opportunities for business and create social and environmental impact in line with the SDGs.


Prizes and Perks

Secure seed investment from IWEF
Sign up for the opportunity to secure seed investment from Indonesia Women Empowerment Fund (IWEF)
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$20,000 subsidy from Creatella Impact
Subsidy of 50% of tech venture building cost, up to 20,000 USD, for up to 3 startups
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Entry to Techstars
Entry interview to Techstars Startup Accelerator (global)
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$50,000 worth of Segment credits
Get up to $50,000 in credits across Segments platform with over 200 marketing, analytics, and data warehousing tools
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90% discounts on HubSpot
Up to 90% discounts across HubSpot products
on the CRM platform
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$10,000 worth of Freshworks credits
Get $10,000 worth credits and create customers-for-life using the right tools, mentorship and resources
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Design workshop by Styliff Tech
2 hours of Strategic UX Design mentoring
by senior app creators, and entrepreneurs
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Telkomsel Data Packages
Win Telkomsel credits for Telkomsel users or postpaid cards for non-Telkomsel users
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Application deadline

Submit your pitch and application online

11 July 2021, 23:59 WIB


Top 50 teams are selected for 1st round

15 July 2021

Round 1: Mentoring

The 50 selected teams participate in 2 mentoring and pitch training sessions with industry experts

19 - 23 July 2021

Round 2: pitching

All 50 teams pitch 1-on-1 in front of VCs and angel investors

2 - 6 Aug 2021


Top 20 teams begin the 2-weeks pre-acceleration program

16 -26 August 2021

Demo Day

All 20 pre-accelerated startups pitch at our online Demo Day

27 August 2021


Our Judges and Mentors

Over 50 experienced impact investors, business angels, VCs, accomplished social entrepreneurs and senior experts from both the startup and corporate world will join us as judges and mentors, and accompany the participants through both rounds of the competition.

Our Partners

Presented by

In partnership with

Prize partners

Frequently Asked Question

What are the rules of participation?

In brief, your startup must be women-led and an early-stage technology startup (prototype stage to Series A) with less than US$ 1,000,000 in yearly revenues. Your focal market must be Indonesia with an impact on at least of the Sustainable Development Goals (SGDs).

Please refer to the Rules of Participation for the exhaustive list of eligibility criteria.

Do I have to be incorporated to apply?

No, but you should have clear development project and goals. In the case that a non-­incorporated project wins the competition, the funds will be transferred or prizes will be given once the company is incorporated.

What are the evaluation criteria?

The team, problem identification and value proposition, innovation, timing, market opportunity, execution plan and go-to-market strategy, business model viability, investability and pitch quality.

What language will the event be conducted in?

The application, the online pitch and talkings with advisors and investors will be held in English.

How much time will I have to spend on the competition?

It will take about 15 to 30 minutes to apply. If you are selected for the mentoring round, you will participate in two 30 to 60 minutes calls with your assigned mentor. If you are then selected as a finalist, you will have the opportunity to pitch to a judge (investor) for 30 minutes. If you are among the 20 selected to join the pre-acceleration program, the pre-acceleration will last for 2 weeks, 4hours per day. We also recommend to take some time and fully prepare for each round in order to get the most out of the competition, but the necessary time will vary from team to team.

Can I apply to several Sustainable Development Goals (SDGs) categories?

Yes, if your startup covers several of them. You will have to briefly justify how your startup addresses the SDGs when completing the application form.

What are the rules for the pitching?

In the mentoring phase (round 1), you will have 2 calls of 60 minutes with one mentor each, with 10 minutes to pitch, as well as 40 minutes of feedback and mentoring. The mentors will be given a one-pager summary of your startup, as well as your pitch deck. For the judging phase (round 2) you will have 10 minutes to pitch and 20 minutes of Q&A.

If you are selected into the pre-acceleration program, you will also join the demo day, during which you will have 5 minutes to pitch in front of investors.

How many winners will be chosen?

Round 1 is a non-elimination round. All startups will automatically progress to round 2. In round 2,  20 winners will be selected as top 20 and will then move to the pre-acceleration program.

What if I’m not in the same city as the mentors/judges?

That’s ok! All of the pitching, mentoring, and judging will take place entirely online. Our team will ensure you are paired with a judge in a similar time zone so each round is convenient for both parties.

Who will be evaluating my application?

Our team will be going through each application and select the best 50 to participate in the mentoring program. Considerations will include completeness of application, fit within category, impact, team, market, product.

Is there an application fee?


Are there any costs associated with the competition?

No, neither money nor equity are requested for participation.

Who can participate in all the rounds?

Only the startup founders/co-founders can participate in each round. We suggest that the same persons participate in every round.

Will Covid-19 related restrictions affect my participation?

Not at all! All sessions are online.

What is the pre-acceleration program and who will get access to it?

The top 20 startups will be invited to the pre-acceleration round. It is a 2-weeks workshop led by industry experts/facilitators specially designed to support and provide opportunities for women founders to grow their team, product, and startup align with the SDGs.

What are the WEPs? Is it required to be a signatory to be eligible?

The Women’s Empowerment Principles (WEPs) are a set of Principles offering guidance to business on how to promote gender equality and women’s empowerment in the workplace, marketplace and community.

It is not mandatory to be signatory to be eligible fort the competition and pre-acceleration, however we highly encourage you to become a signatory at

SheDisrupts Indonesia 2021 is a programme combining mentorship, venture competition, pre-acceleration and demo day for social and environmental enterprises in pursuit of achieving maximum impact for women economic empowerment in Indonesia.